Some events are tailor-made for social media buzz.  Like new car model introductions, landmark events or anything in the celebrity sphere. But if anyone had ever told me that a 24/7 webcam focused on nesting Redtail hawks would draw a crowd I might have questioningly cocked my head a bit sideways. Yet that is exactly…
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As I sat at my desk this morning watching the Space Shuttle Atlantis lift off the launch pad at Cape Canaveral this morning, I was both thrilled and saddened. Thrilled because I was witnessing a monumental scientific undertaking being executed almost flawlessly and saddened because this was the last of the Space Shuttle missions. I…
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A little while back Buddy Media published a study highlighting the most optimal times of the day and week to publish your brand posts on Facebook. Mashable did a fine job summarizing it in an article titled How to Improve Engagement on Your Brands Facebook Page. Here are a couple of excerpts: Daily Facebook engagement…
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Back in the old days of advertising we used to look at media reach – how many subscribers a newspaper had, how many viewers watched a tv show, how many ears tuned into a radio broadcast. Then we would apply what now seems like caveman-like formulas to calculate what kind of return on investment an…
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It was announced on Wednesday that Twitter raised $200 million in a new round of funding from venture firm Kleiner Perkins raising its valuation to $3.7 billion. “Sources said the San Francisco microblogging service is also adding two new board members: Flipboard’s Mike McCue and David Rosenblatt, whoran DoubleClick until a bit after it sold…
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This week one of the most talked about online events was Facebook’s introduction of its new ‘Messaging System’. It was labeled by most of the industry experts as the ‘Gmail killer’. At the Nov. 15, press conference Mark Zuckerberg said, not so. “This not an email killer, this is a shift towards more and more…
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I was talking to my Dad on Fathers day and inevitably the conversation turned to Facebook and before long I was spouting off tip after tip of Facebook knowledge when it dawned on me that others could benefit from this information as well. So here you are… 6 things you may not know you can do…
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I was talking to my Dad on Fathers day and inevitably the conversation turned to Facebook and before long I was spouting off tip after tip of Facebook knowledge when it dawned on me that others could benefit from this information as well. So here you are… 6 things you may not know you can do…
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